About
The history of Open is the history of its brands. Each with a unique personality and relevance in the Brazilian credit market.
Geru was born in 2015 with the purpose of improving people's lives with a completely new credit experience. Simple. Fast. Fair.
in 2016, Biz was created–a company determined to provide resources so entrepreneurs from all over the country could thrive and make a positivel impact in Brazil.
Rebel was founded in 2017. And it immediately stirred the market with new questions, new perspectives, and, more than anything, new ideas.
2019 is the year BoletoFlex was founded, focused on enabling innovations in the digital payment methods to the Brazilian consumer.
In 2023, all these brands came together in the Open Co group to deliver the best credit solutions for individuals and SMEs from all corners of the country.
Today, the operation is divided between the Geru and Biz brands. Geru, for individuals. Biz, for small and medium-sized businesses.
And our commitment remains the same since 2013: to reinvent, include, and transform the purchasing power of brazilians.
The future is Open. And so is the present.
Reinventing in order to include and transform
The biggest unsecured credit fintech in Brazil
R$ 5 billion +
in loans granted
337 thousand +
clients served
Leadership
Sandro Reiss
CEO
Seasoned economist, holding a degree from Universidade Estadual de Campinas (UNICAMP) and an MBA from Georgetown University in the USA. With a track record spanning 25 years, he has held executive positions in finance and operations playing a pivotal role in launching three major startups in Brazil – Ersa, Geo, and BR Towers, sponsored by Pátria Investimentos, Globo and GP Investimentos, respectively. Currently, he serves as the Founder & CEO of Open Co, a forward-thinking venture founded in March 2021. Prior to Open Co, Sandro was the Founder and CEO of Geru, a pioneering online lending platform, which he established in October 2013, and was the platform for the creation of Open Co.
Cristiano Rocha
CRO
Cristiano holds a degree in Computer Engineering from PUC-RIO, a master's in Artificial Intelligence from the same university, and completed post-graduate studies at Harvard Business School in Business Management in Latin America. He is a seasoned entrepreneur in the Brazilian tech scene, having founded AfferoLab, the largest corporate education and training company in Brazil, which was sold to the German media group Bertelsmann in 2015. In 2016, he co-founded BizCapital, a company focused on online loans for SMEs. Cristiano took the lead in the Data Science and Credit team. And, after seven years, he joined OpenCo following its merger with BizCapital, taking on the role of Chief Risk Officer. Cristiano is also an active angel investor in the Brazilian ecosystem, with investments in successful startups.
Francisco Ferreira
CTO/CPO
Entrepreneur and technology investor. With a Master's degree in Computer Science from PUC-Rio, he started his first business in 2003 in the Corporate Education sector. Experiencing high growth rates, he conducted a series of mergers and acquisitions until taking a leadership position in the industry. In 2015, Francisco left the partnership when Affero Lab was acquired by the German media group Bertelsmann. The following year, he founded BizCapital, a fintech focused on the small and medium-sized business segment. Between 2017 and 2023, the company became the most prominent startup in the segment. In June 2023, BizCapital announced its merger with OpenCo, forming the largest credit fintech in Brazil.
Luis Felipe Sucupira
COO
Luis Felipe is a Production Engineer with a degree from PUC-RIO and an MBA from the Haas School of Business at UC Berkeley. He has experience working in companies of various industries and sizes and has established himself as a leader and manager in Operations. In 2013, he began his career as a consultant at McKinsey & Co. In 2019, after completing his MBA, he joined Loft, where he played a key role in growing the company's operations by 10 times. At the end of 2020, he joined BizCapital as the head of the operations department, and since the merger with OpenCo, he has been leading the entire Operations team of the new company.
Afonso Sugiyama
CFO
Afonso Sugiyama has 25 years of experience, with focus in growth projects. He has an MBA from the Kellogg School of Management and a degree in Engineering from Poli – USP. He held the positions of CFO and of Investor Relations at Smart Fit between 2013 and 2021, a period in which it received private equity investments and made its IPO on B3. He led the opening of international operations at Havaianas / Alpargatas, and was a superintendent in the insurance business at Porto Seguros. Currently, Afonso is CFO of Open Co, being responsible for financial management and relationships with the capital markets.